follow CCP

Recent blog entries
popular papers

Science Curiosity and Political Information Processing

What Is the "Science of Science Communication"?

Climate-Science Communication and the Measurement Problem

Ideology, Motivated Cognition, and Cognitive Reflection: An Experimental Study

'Ideology' or 'Situation Sense'? An Experimental Investigation of Motivated Reasoning and Professional Judgment

A Risky Science Communication Environment for Vaccines

Motivated Numeracy and Enlightened Self-Government

Making Climate Science Communication Evidence-based—All the Way Down 

Neutral Principles, Motivated Cognition, and Some Problems for Constitutional Law 

Cultural Cognition of Scientific Consensus

The Tragedy of the Risk-Perception Commons: Science Literacy and Climate Change

"They Saw a Protest": Cognitive Illiberalism and the Speech-Conduct Distinction 

Geoengineering and the Science Communication Environment: a Cross-Cultural Experiment

Fixing the Communications Failure

Why We Are Poles Apart on Climate Change

The Cognitively Illiberal State 

Who Fears the HPV Vaccine, Who Doesn't, and Why? An Experimental Study

Cultural Cognition of the Risks and Benefits of Nanotechnology

Whose Eyes Are You Going to Believe? An Empirical Examination of Scott v. Harris

Cultural Cognition and Public Policy

Culture, Cognition, and Consent: Who Perceives What, and Why, in "Acquaintance Rape" Cases

Culture and Identity-Protective Cognition: Explaining the White Male Effect

Fear of Democracy: A Cultural Evaluation of Sunstein on Risk

Cultural Cognition as a Conception of the Cultural Theory of Risk

« What does the Trayvon Martin case mean? What *should* it mean? part 1 | Main | The only thing that bothers me about this: I'd *never* write a 3-paragraph abstract »

Cultural theory of risk: it's not just about clean air & water

It's remarkable and heartening to see how widespread the influence of the cultural theory of risk has become. 

Here are three recent examples of articles that assess the importance of the cutural predispositions for risk and science communication, none of which is about traditional environmental concerns:

  1. Griffiths, M. & Brooks, D.J. Informing Security Through Cultural Cognition: The Influence of Cultural Bias on Operational Security. Journal of Applied Security Research 7, 218-238 (2012).

    Cultural bias will influence risk perceptions and may breed “security complacency,” resulting in the decay of risk mitigation efficacy. Cultural Cognition theory provides a methodology to define how people perceive risks in a grid/group typology. In this study, the cultural perceptions of Healthcare professionals to access control measures were investigated. Collected data were analyzed for significant differences and presented on spatial maps. The results demonstrated correlation between cultural worldviews and perceptions of security risks, indicating that respondents had selected their risk perceptions according to their cultural adherence. Such understanding leads to improved risk management and reduced decay of mitigation strategies.

  2. Daniel J. Decker, W.F.S., Darrick T. N. Evensen, Richard C. Stedman, Katherine A. McComas,Margaret  A. Wild, Kevin T. Castle, and Kirsten M. Leong. Public perceptions of wildlife-associated disease: risk  communication matters. Human Wildlife Interactions 6, 112–122 (2012).

    Wildlife professionals working at the interface where conflicts arise between people and wild animals have an exceptional responsibility in the long-term interest of sustaining society’s support for wildlife and its conservation by resolving human–wildlife conflicts so that people continue to view wildlife as a valued resource. The challenge of understanding and responding to people’s concerns about wildlife is particularly acute in situations involving wildlife-associated disease and may be addressed through One Health communication. Two important questions arise in this work: (1) how will people react to the message that human health and wildlife health are linked?; and (2) will wildlife-associated disease foster negative attitudes about wildlife as reservoirs, vectors, or carriers of disease harmful to humans? The answers to these questions will depend in part on whether wildlife professionals successfully manage wildlife disease and communicate the associated risks in a way that promotes societal advocacy for healthy wildlife rather than calls for eliminating wildlife because they are viewed as disease-carrying pests. This work requires great care in both formal and informal communication. We focus on risk perception, and we briefly discuss guidance available for risk communication, including formation of key messages and the importance of word choices.

  3. Kaklauskas, A., et al. Passive house model for quantitative and qualitative analyses and its intelligent system. Energy and Buildings (in press), on-line publication available at

    The passive house, along with models of its composite parts, has been developed globally. Simulation tools analyze its energy use, comfort, micro-climate, quality of life and aesthetics as well as its technical, economic, legal/regulatory, educational and innovative aspects. Meanwhile the social, cultural, ethical, psychological, emotional, religious and ethnic aspects operating over the course of the existence of a passive house are given minimal attention or are ignored entirely. However, all the aspects mentioned must be analyzed in an integrated manner during the time a passive house is in existence. The authors of this article implemented this goal while they participated in two Intelligent Energy Europe programs, the Northpass and the DES-EDU projects. The Passive house model for quantitative and qualitative analyses and its intelligent system was developed during the time of these projects. The model and intelligent system are briefly described in this article, which ends with a case study.

PrintView Printer Friendly Version

EmailEmail Article to Friend

Reader Comments

There are no comments for this journal entry. To create a new comment, use the form below.

PostPost a New Comment

Enter your information below to add a new comment.

My response is on my own website »
Author Email (optional):
Author URL (optional):
Some HTML allowed: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong>